SEO is what connects your business to the majority of your customers. Today, 93% of customer interactions begin with a simple search on a search engine, often without a specific brand. That being said, you need to integrate the right SEO elements into your website, and one of the best ways to do this is by partnering with an expert. If you’re on a tight budget, you’re probably wondering what SEO packages to expect.
So how much does SEO Packages?
There are several fee structures that are commonly used for SEO Packages. According to a survey conducted by Sparktoro, 87% of SEO services offer a monthly commission, while 65% charge either by the hour or per project. Only 15% offered prices based on performance.
This study also found that the average monthly cost of SEO services is between $2,500 and $5,000 per month. 31% paid above this range, up to $50,000, and only 18% paid less than $1,000. So, depending on how much SEO help you need, you can charge anything from $25/hour to $20,000/month for your services.
What is a “reasonable” price for SEO services?
For example, you should be wary of a company offering its services for $150 a month, especially when you consider that the average salary of professional SEOs is around $50,000 a year. At this low price, the company either relies on shady practices such as wiretapping schemes or produces very little.
The price of SEO services can also depend on the type of specialist you choose. If you need a professional with more than two years of experience, expect to pay roughly 40% more hourly rates and more than double the monthly rate. SEO hourly rates can exceed $100 after just two years of experience. Not surprisingly, SEO companies charge almost twice as much on average compared to freelancers and consultants.
Keep in mind that most SEOs also charge a monthly fee. According to a Business 2 Community article, about 75% of all SEOs charge a monthly commission.
Our monthly SEO services are the best option
The first fact we recommend that you keep in mind when researching the cost of SEO is that this is an ongoing service or solution that you need and not a one-time option. Apart from the goals and aspirations you have for your business, SEO prices are also affected by the type of service you want. It is impossible to consider this aspect without examining the issue of quality.
It’s worth noting that most SEO tactics require monthly attention, including link building and content marketing. SEO is not a one-time project. To get the intended outcomes, it needs to be updated, examined, and adjusted frequently.
Content and links should be constantly updated and improved. This is why most business owners are more than willing to pay a monthly fee for a quality SEO service.
How Much Does Local SEO Cost?
You are probably selling to a local customer base. If so, we can imagine that you are probably asking yourself: how much does local SEO cost?
The good news is that local SEO is relatively cheaper than global SEO. You are dealing with a much smaller, more targeted audience and the competition is much lower. On average, top SEOs charge about 23% less for local services.
What types of local SEO services are there?
As with global SEO, the amount you pay will depend on the pricing models you are interested in and the search engine optimization package you need. In general, local SEO can be divided into three categories.
This is usually the cheapest option and provides business information to directories. This means that all contact information, such as phone numbers, addresses, and email links, is listed correctly on sites like Yelp or Yellow Pages. However, this alone will not improve your search ranking, as it is simply essential information that Google uses for geographic search results. However, this may be enough to grab attention if you only work in one location and want to target customers in a specific city or state.
A Small local SEO
These campaigns typically create highly targeted ads that are displayed in a specific area for a specific period of time. This often includes pay-per-click advertising or highly localized social media campaigns to reach geographic audiences. Small SEO is for small businesses that serve a limited area and need to target customers only within a certain mile radius. This is useful for reducing costs while reaching a highly relevant audience. The key here is to understand how to optimize your content for your local search goals and find smart ways to target the audience that matches the criteria you need.
Full local SEO
its campaign offers more detailed options for all aspects of SEO, including (but not limited to);
- Paid search management
- Content management
- Report
- Manage Google My Business
- Social media
- Making links
- Citation Optimization
- Manage online reviews
These services are more transparent because they let you know exactly where your marketing dollars are being spent. Comprehensive SEO focuses heavily on analytics reporting to track metrics such as online traffic growth, conversion rates, and visibility.
The reporting services that come with these more comprehensive local SEO services should focus on tracking calls and conversions to help you clearly measure your ROI.
Other KPIs that are part of complete SEO tracking include ranking, backlinks, analytics, paid search, competition, site health, Google My Business, reviews, citations, and social media engagement.
Not surprisingly, local SEO packages will expand to include more comprehensive services. However, they are intense. Detailed marketing campaigns offer much more value and higher revenue.
Conclusion
We hope this gives you some insider information and insight into the SEO packages structure and the factors that determine how much you pay. There is no one size fits all budget for businesses that need SEO services. Cost depends on many factors, but the more you can (and are willing to) spend on quality work, the higher the ROI and return on investment.
