A Write-Up to Help Students Understand the PESTEL Model of Microsoft Case Study

In this era of the digital generation, Microsoft is a well-renowned leading brand that does not require any description. Microsoft is an American multinational technology corporation founded in 1975 by Bill Gates. The company provides a wide range of products and services to its customers. Isn’t it intriguing to maintain a monopoly in this era? The Microsoft case study writing help in analyzing assertive learning used in project completion. A team of professionals and experts specialized in this area helps to understand this concept.

Every company has a model for every type of working structure. Likewise, to understand Microsoft, there is a situational analysis model approach that includes the PESTEL model as listed by Microsoft Case Study Help.

The PESTEL model is a tool to identify the external factors influencing the company’s environment. PESTEL is an acronym for Political, Economic, Social, Technological, Environmental and Legal factors.

A Detailed PESTEL Model of Microsoft 

Political Factor

In simple language, a factor is affected by government norms and actions. With the change in government bodies, the law gets revised along with the policies that abide by the law. Every country has its law and order to maintain its monopoly, and Microsoft works hard toward it.

Economic Factor

Economic factors like labour laws, bad reputation with the existing government, tax reforms, trade tariffs, import duties and many other factors could badly affect the company’s growth. Factors like currency exchange rate, revenue policies, recession and financial crisis are an addition to those that have affected Microsoft in 2008 and recently, the company has recovered from the loss.

Social Factor

Every day has a new trend to offer and changes in cultural norms. The social factors affecting are the customer’s choice and preferences varying with the lifestyle change and generational gap. Microsoft has to offer some out-of-the-box concepts to grow and make the consumer forget the older version of its services.

Technological Factors

The tech market is growing day by day. Social media platforms have impacted this rate of innovation being all viral. The competition is such that every distribution channel has some or the other thing to offer. Microsoft has an opportunity to introduce something new in the AI concept to grow its network.

Legal Factors

There is a saying, A big name attracts a bigger audience, Microsoft is a big name so the chance of it getting into lawsuits is quite high. The company has also got into a legal situation like its 8,600 both current and former employees filed a lawsuit against Microsoft for gender discrimination. Customers have also raised an issue and filed a complaint about the Windows 10 installation issue when the window version crashed the user systems.

Environmental Factors

Environment plays a significant role in all sectors. Microsoft follows a sustainability concept by making environment-friendly products and using green energy in its business operations. Microsoft is a 100% carbon-free tech company. The company completes the environmental check to the fullest.

Conclusion

The industry sector has two areas- micro and macro. Micro factors are controllable within the company’s reach by implying some changes and by this article we see that Microsoft does remain on top. The company motto is ‘A Computer At Every Desk and Every Home’. But on the other hand, macro factors are out of everyone’s reach and control.

The PESTEL Model highlights various factors affecting a business environment and also it critically examines all external factors. For a better understanding of this model, experts of Microsoft Case Study Writing Help identifies and pens down the relevant factors. Frame them in a systematic way with the extensive research, top-quality work and delivery of the writing without any hassle with the team of expert professionals and analysts.